About Vox Prima
VoxPrima is a pioneering Spanish company focused on teaching Spanish through PictuWriting, an innovative, effective, proven method for stimulating creativity in the classroom, providing an alternative to textbooks. PictuWriting uses images as tools for learning to read, write, and develop creative thinking. The aula.pictoescritura.com digital platform covers the entire elementary school reading and writing curriculum and personalizes each student’s learning path in each one of the key language skills (spelling, vocabulary, syntax, and reading comprehension). The digital platform has been carefully developed to transfer the method to teachers and make them fully independent in their application of the method in the classroom. Roser Ballesteros, Founder and CEO of VoxPrima, was awarded the prestigious 2017 Ashoka Social Entrepreneurship Prize for PictuWriting’s high potential for global social impact.